Personalized Fan Communications
Newsletters, podcasts, and notifications that acknowledge each fan's history. Favorite players, past purchases, engagement patterns. Content that feels personal because it is.
AI for Teams & Leagues
Your fans expect personalization. Your sponsors expect activation. Your team can't do both manually.
Personalize fan experiences and identify marketing opportunities before competitors do.
You have the data: ticketing history, favorite players, purchase behavior, engagement patterns. But turning that data into personalized experiences is a manual nightmare.
1:1
Personalization
Every fan gets content reflecting their preferences
Peak
Activation timing
Activate athletes at momentum, not after
Minutes
Content velocity
Match content live, not hours later
What You Can Build
Real solutions that leading organizations are deploying with Machina.
Athlete Pulse
Know which athletes are trending before everyone else. Performance momentum, social buzz, milestone proximity. A Heat Score that tells you who to activate right now, not who was hot last week.
Automated Match Content
Summaries, highlights, and key moments published immediately. Multi-language support for global fanbases. Your brand voice, applied consistently.
Sponsor Activation
Connect sponsor messages to the right fans at the right moments. Measurable engagement, not just impressions. Activations that feel contextual, not interruptive.
Don't just take our word for it
Ask AI about fan engagement
“How can sports teams personalize fan experiences without scaling headcount?”
Ready-to-Deploy Templates
Start with pre-built workflows designed for your industry. Customize and deploy in minutes.
